Category: Blog eCommerce Blog

6 Reasons Why Non-Dilutive Financing is the Future of E-commerce Growth

As an entrepreneur, you’re probably familiar with the struggle of scaling your business. You need funds to increase inventory, expand marketing efforts, and possibly even launch brand-building strategies like TV ads. But how can you achieve all this without giving away a piece of your company? The answer lies in non-dilutive financing.

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Unlocking Ecommerce Success: 5 Ways to Leverage Large Language Models

In the fast-paced world of ecommerce, staying ahead of the curve is crucial. As an ecommerce business owner, you’re always on the lookout for innovative ways to scale your business, improve customer experience, and streamline operations. One emerging technology that’s making waves in the ecommerce industry is Large Language Models like ChatGPT. These AI models can revolutionize the way you do business. Here’s how:

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Building Trust in Financial Partnerships: A Guide for Commercial Brokers

In today’s rapidly evolving technology sector, commercial brokers face the daunting task of navigating the complex world of tech financing and business growth strategies. As a commercial broker, you have a vital role to play in ensuring that your clients have access to the best funding options available in the market. One way to achieve this is by establishing a robust network of reliable and flexible financial partners. But how can you build trust in these partnerships?

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The Way We Buy Products and How Social Live Shopping is Here to Stay

In today’s digital age, the convergence of e-commerce and live-streaming technology has given birth to a new phenomenon: live e-commerce. This innovative approach to online shopping allows businesses to engage with customers in real-time, providing interactive experiences and seamless purchasing opportunities. As a result, it is the fastest-growing trend in e-commerce in the APAC region,

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Measuring TV advertising ROI as a business.

How To Measure TV Advertising ROI

TV advertising is a great investment for many businesses and it still plays an essential role within many company’s marketing strategy. Considering that TV generates ‘two to four times greater brand ROI’ than high-growth media channels like social media and short form video, and ‘increases the effectiveness of other media by 25%’, it’s not surprising

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Flicking through TV advertisments.

Is TV Advertising Dead?

Today, there’s a lot of discourse that suggests TV advertising isn’t as popular an advertising medium as it used to due to the shift in people watching less live television and more on streaming platforms such as Netflix, contributing to the narrative that TV advertising is dead. However, the facts are different. As of July

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Metrics.

Key Digital Advertising Metrics To Measure

Digital advertising plays a fundamental role in a business’ marketing strategy, with platforms such as Facebook, Google, and Instagram amongst the most popular platforms for digital advertising. In fact, ‘94% of marketers use Facebook advertising’, with around ‘3 million businesses’ using Facebook for marketing purposes. There are various metrics within digital advertising that you can

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A person types on a computer.

How To Manage Your Ecommerce Inventory

In short, inventory management can be defined as ‘sourcing, storing, and selling inventory’. So, why is inventory management important for ecommerce businesses and how do you manage your ecommerce inventory? Inventory management is essential for an ecommerce business to establish how much stock you have, when you need to order more stock to meet demand,

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Person researching on tablet

How To Scale Up Your Ecommerce Business

Scaling your own ecommerce business, or any business for that matter, can be a daunting prospect. However, scaling is an essential step for all businesses, so that your business is able to handle an ‘increase in sales, work, or output in a cost effective manner’. There isn’t a one-size-fits-all method when it comes to scaling,

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